About us
We are an independent media company that specializes in strategic planning. We partner with a number of medium-sized advertising agencies, creative boutiques and independent consultants enabling them to extend their offering to include effective in-house media services.
Based in Dubai, our culturally-diverse employees have years of experience in multiple markets and work closely with associates in key markets to penetrate regional and semi-global media networks.
Brief-in form
Services
Strategic Planning
We focus on identifying how our clients’ requirements can interact with market conditions to create win-win opportunities. We look at the challenges through an entrepreneurial lens, from all angles, to identify how to best position and pursue media exposure...>>
Media Buying
We aim to ensure the media is appropriately rewarded for the support it offers. We nurture close relationships with editorial and advertising staff at a range of media outlets to ensure our clients’ needs are met. Armed with a solid understanding of the value of the business volume...>>
Media Metrics
We believe in humble beginnings and adapt very simple methods to identify what works and what doesn’t. When clients complain that half their advertising is wasted, we identify which half is working and build on it. Our first priority is to set the ground to ensure that we build the learning curve for the brands and clients...>>
Media consultancy
We use tailor-made business models to meet the varying demands of the clients and agencies with whom we work. Our client’s pay an established retainer fee for our consultancy services...>>
Development of Media Products
We have extensive experience working on new media products, developing and shaping an offer so that it is ready to market to expansive media agencies and media suppliers. We believe all established media brands have yet to...>>